Bird Rock is southern coastal La Jolla and the lower slopes of Mount Soledad. Bird Rock is a quaint neighborhood that features unique shops and restaurants lined along La Jolla Blvd. Many young families searching for a "neighborhood feel," a tight knit community, and more reasonably priced homes flock to the area. Bird Rock is one of the "cutest" and "quaintest" neighborhoods of La Jolla. It has an oceanside park and is a surfing haven.